We move beyond a single channel and integrate your other online, offline and website trends into a true 360 degree view of the market and your place in it. Multi-channel analytics is THE measurement beyond the click – the measurement of behavior. We analyze where, how, and who is influencing your traffic to uncover opportunities and reduce unnecessary spend. Identifying key patterns of behavior, traffic, and advertising creates opportunities to expand customer acquisition and convert tire kickers into customers.

Implementing multichannel analytics tools allows optimal allocation of marketing budgets across offline and online. Clients have benefited from multi-channel analytics in measurable ways such as increasing sales by 15% and decreasing costs by 30%.

Multi-Channel Services:

• Cost per conversion by channel and by keyword – Discover which channels are most effective.
• Multi ad exposure influence by conversion – Identify your most influential ads.
• Cross-site traffic identification and monetization – Determine where your traffic comes from and the best means to monetize it.
• Offline marketing weight on website conversions and traffic – Learn about the effect of offline marketing on online visitors.

Take the next step and contact us for more information and case studies.